最近诸事不顺…

内忧外患,国家也出那么多事情;

相比下,奥运的事情都小的看不见了!

祁福!祁福!为了国家也为自己,一切都会好

看GE如何说他们的技术,与绿色创想

GE的广告公司纽约BBDO现在为GE推出了新的45秒电视广告“云彩”(Clouds),相当优美的背景音乐。非常清新的画面,如果考虑到GE提供的都是大型的机器设备,可以说,这些广告很有让人看下去的欲望。所以,有时候不要去怪客户或产品,或许是我们头脑还没有完全打开。

PS: 广告歌曲名“Have You Ever seen the rain”,好像是一首很老的歌曲(1971),原唱是John Cameron Fogerty.

延伸阅读:
# GE-捕鱼篇

#GE-捕风篇

# GE-医疗-爱情篇

My Titanium Left Arm

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左尺骨末端骨折了,手术修复完毕;

从此变成钛金属人; 或者是只西人牙膏…

壳牌 - “透明天空”

长久以来,壳牌一直在为世界的能源问题寻找解决方案。
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壳牌推出“透明天空”长达7分钟的网络影片;让消费者了解壳牌如何通过开发天然气制油来解决城市的空气污染问题。

“透明天空” 影片在线观看

能源之道网站
http://realenergy.shell.com.cn

Happy Tree Friends

虽然是动画片,但是绝对不是适合儿童的,血腥又暴力!

Offical Site

http://happytreefriends.atomfilms.com/

CN site

http://www.happytreefriends.cn 

Friends on Tudou

http://www.tudou.com/playlist/id/1010774/ 

Ricoh - Get a better worker

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http://www.getabetterworker.com.au/

职场难为,更何况有这些大嘴女,外号男,CEO女儿,控制狂之流;

怎么办,老板自然喜爱工作狂拉!

Samantha James - 电音新势力

当今的Soulful Deep House世界,最值得注意的新生代歌姬!她的歌声,牵动喜悦与哀愁的情绪,缭绕性感烟雾与精灵光彩,或许很难精确的形容,却会让人一听便难以忘怀。对于OM这个全球当红的电音厂牌而言,2007年最让人期待的专辑出版,除了红透半边天的一姊Colette,就是Samantha James的处女作《Rise》最受瞩目!

Offical Webpage
http://www.om-records.com/artists/samantha_james


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Johnnie Walker - 让我为你喝彩

最近常在电视看到Johnnie Walker的电视广告投放,于是就按TVC中出现的url查看活动网站:

http://keepwalking.johnniewalker.com.cn

网站推出了以好朋友共同支持帮助,打拼事业为主线创意的系列故事短篇,同时相关配以互动游戏与故事人物介绍;该活动仍在热烈进行中…
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故事片下载
第一集:
http://keepwalking.johnniewalker.com.cn/JW_ep1_60s.zip

第二集:
http://keepwalking.johnniewalker.com.cn/JW_ep2_105s.zip
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互动游戏是我赞赏的创意,游戏简单,易玩,但是充满感动的力量

该系列创意虽然不算是大制作,但是充分的抓住“感动”、“友情”这样的情感因素;执行做的不错,能够把一个简单的创意如此有效而完善的执行好,本身也值得喝彩了!

Keep Walking!

我有话要说

年龄越大,值得说出来的话越少;但是盘淤在胸,实在不吐不快…

这里不谈发生的事情和人,因为事情和人没有值得在这里评价的必要;打击面太宽,发生也太平常;

我也不需要如祥林嫂一样说我真傻,这样真的傻;实在觉得压抑到需要去喝几杯烈酒,从食道一直烧到肠胃最底部。

家里的女人实在不理解我这样放纵的行为,可以被我称之为放松的举动有何现实意义,

其实需要有意义吗,不过需要释放一下,明天可以继续这样的生活,不置于爆炸

于是在Tequlia和Groove的混合下,象海鳗一样蠕动着…

Adidas: Adi Dassler

180 talk story about Adi Dassler


Adidas was founded in 1949 and named after its founder, Adi Dassler. Ever since the brand has been connected to global sports and lifestyle. Adidas is now the second largest sportswear manufacturer in the world. 180 Amsterdam just released an animated video that tells the pretty amazing story of the German shoe manufacturer Adi Dassler.

Club Med Trip @ Cherating Beach

一月,公司组织去马来西亚的关丹岛的Club Med度假;该Club Med坐落在美丽的珍拉丁湾;48小时的度假不算长,但是很快乐,我终于可以躺在沙滩边的长椅上;喝着饮料,听着BossaNova,任海风在我的脚趾间打转了…
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Sony Xperia

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View Site Click Here

音乐我喜欢,The beatles !

4A 互动都做些什么业务?

Direct Marketing

It’s as much Art as Science. Sure, we are highly analytic in our approach – from predictive modeling to response scoring – and data informs many of the decisions we make. But we are just as committed to pushing the creativity of the discipline. Great response creative is the most fundamental element of any successful Direct Marketing campaign.

  • Relationship Strategy
  • Segmentation/ Profiling/Consumer Analysis
  • Campaign Strategy and Management
  • Acquisition/Retention/Loyalty Programs
  • Predictive Modeling and Analytics
  • Multi-Channel Contact Management
  • Direct Response Creative
  • Database Strategy/Design

Interactive

Our mission is to make Interactive marketing more relevant, more compelling and more entertaining. We start with a belief that the Web is just one arena for digital content. From interactive games to content created specifically for mobile devices to personalized content delivered via kiosks in store, Arc continually pursues new forms of consumer experience around content. At the same time, we constantly explore new technologies to create more personalized, more consumer-relevant communications.

  • Digital Marketing Strategy
  • Segmentation/ Profiling/Consumer Analysis
  • User Experience Strategy and Design
  • Digital Content and Creative Development
  • Digital Branding
  • Website/Micro-Site Development
  • Online Campaign Development
  • Technology strategy, application development, systems implementation
  • Digital Relationship Strategy and Managemen

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大日本人

初看觉得好狂妄的名字,很耐心的看完,真是一部很正经八百的日本搞笑片!
http://www.dainipponjin.com

片名:大日本人 日本名:大日本人
英文名:Dai Nippon jin
导演:松本人志 Hitoshi Matsumoto
编剧:松本人志 Hitoshi Matsumoto
高须光圣 Mitsuyoshi Takasu
主演:松本人志 Hitoshi Matsumoto
竹内力 Riki Takeuchi
清水凉 UA
神木隆之介 Ryunosuke Kamiki
板尾创路 Itsuji Itao
海原遥 Haruka Unabara
类型:喜剧 级别:PG 片长:113分钟
发行:松竹 上映日期:2007年6月2日

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Intro of BBDO & Proximity Asia

About Omnicom Group Inc.
Omnicom Group Inc. (NYSE: OMC) (http://www.omnicomgroup.com). Omnicom is a leading global advertising, marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

About BBDO
BBDO Worldwide, a member of Omnicom Group Inc., has 287 offices in 79 countries. BBDO develops and executes marketing and communications plans for some of the world’s best known brands. In 2007, BBDO was named the winner of The Gunn Report as the most awarded agency network in the world for the second year in a row, and was named the first ever “Network of the Year” at Cannes. BBDO was also the winner of the Won Report, as the most awarded agency network in direct and interactive.

BBDO Asia Pacific (www.bbdoasia.com), part of BBDO Worldwide, operates in 14 countries throughout Asia . From 2004 to 2006, BBDO Asia Pacific won Campaign Brief Agency of the year, and was the most awarded agency for print and TV at Adfest in 2006.

About Proximity
Proximity Asia (http://www.proximityasia.com) is a leading direct and promotional marketing and corporate communications company of BBDO Worldwide. As a leader in direct, digital, promotional, and live marketing, Proximity Asia provides award-winning communications solutions in more than 8 countries throughout Asia. Proximity was ranked No. 1 CRM agency in the world by The Won Report for two consecutive years, 2004-2005.
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Top 100 Interactive Agencies

http://www.nmatop100.co.uk/Top100/default.aspx

The Ranking might be only for UK mainland.

2006 IQ Interactive Agency Report Cards

Download from here

We Feel Fine!

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http://www.wefeelfine.org

We Feel Fine 是一个全球性的搜索人类情绪的探索性的程序
We Feel Fine is an exploration of human emotion on a global scale.

从2005 年8月, We Feel Fine从很大数量的weblogs收获人的感觉 。每隔几分钟, 系统寻找全球最近发布的blog词组”I feel” 和”I’m feeling” 。当它发现这样一个词组, 它记录充分的句子, 由期间决定, 和辨认”feeling” 用那个句子(即哀伤表达, 愉快, 压下, 等) 。由于blogs 被构造用主要标准方式, 年龄, 性别, 并且作者的地理位置可能被提取和经常被保存与句子一起, 象能地方天气情况在句子被写了时候。所有的这信息被保存。

Since August 2005, We Feel Fine has been harvesting human feelings from a large number of weblogs. Every few minutes, the system searches the world’s newly posted blog entries for occurrences of the phrases “I feel” and “I am feeling”. When it finds such a phrase, it records the full sentence, up to the period, and identifies the “feeling” expressed in that sentence (e.g. sad, happy, depressed, etc.). Because blogs are structured in largely standard ways, the age, gender, and geographical location of the author can often be extracted and saved along with the sentence, as can the local weather conditions at the time the sentence was written. All of this information is saved.

在线翻译奏是不好用!西西

25 most powerful people in business

Click here for more infomation

1. Steve Jobs

Chairman and CEO, Apple
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During the first two decades of his remarkable 30-year career, the Apple Inc. founder twice altered the direction of the computer industry. In 1977 the Apple II kicked off the PC era, and the graphical user interface launched by Macintosh in 1984 has been aped by every other computer since. Along the way Jobs conceived of “desktop publishing,” gave the world the laser printer, and pioneered personal computer networks. As a side gig he bankrolled Pixar, which fostered the development of the technology and a brand-new business model for creating computer-animated feature films.

Since returning to Apple in 1997, he has changed the dynamics of consumer electronics with the iPod, and persuaded the music industry, the television networks, and Hollywood to distribute their wares with the iTunes Music Store. With his hugely successful Apple Stores, he gave the big-box boys a lesson in high-margin, high-touch retailing. And this year, at the height of his creative and promotional powers, Jobs orchestrated Apple’s entry into the cellular telephone business with the iPhone.

That’s five industries that Jobs has upended - computers, Hollywood, music, retailing, and wireless phones. At this moment, no one has more influence over a broader swath of business than Jobs.
–Brent Schlender

我觉得我这辈子很可能是无法成为1/25了!但是我还是会努力成为25 Top Creative Peoples of the world.

2008 Adobe Design Achievement Awards

http://www.adaaentry.com/ 

我们一直对Adobe举办的各类奖项颇有好感,一方面是这些奖项的评选结果往往十分出色,另一方面,Adobe的确不算吝啬,每每会提供一笔不菲的奖金——对于设计师来说,还是很有价值的竞赛。

今日开始征集作品的2008 Adobe Design Achievement Awards是Adobe专向设计系学生开放的全球性设计奖项,一共分为三大领域12个分类,奖金总额达到6万美金。

每个分类的Top1除了获得3000美金现金奖励外,还将获得飞往纽约的来回机票,由Abode支付费用,获奖者可以参观Adobe的专业设计工作室,再拿走一套正版CS3 Master Colletion。

Honey Moon @ Bali

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椰林树影,水清沙幼,蓝天白云~~
对了,不是蚂蚁代夫,这次是巴厘岛!巴厘岛的神奇蜜月,难以忘怀!
划划和贝贝在相识的第8年的第一天,举行甜蜜的婚礼;
更多信息和相关站点随后奉上;敬请期待…

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